What you’ll do:
- Partner Segment Expert: Develop a deep understanding of each partner segment (corporate accounts, GPOs, software partners) and identify opportunities for growth within each group.
- Content Connoisseur: Create bespoke content (e.g., case studies, white papers, webinars) tailored to the specific needs and interests of each partner segment.
- Partner Whisperer: Manage marketing relationships within the partner organizations to facilitate mutually beneficial co-promotions and joint marketing initiatives.
- Share-of-Voice Champion: Partner on the development and delivery of educational programs and thought leadership content (both live and on-demand) that increases Wedgewood’s SOV within the partner ecosystem.
- Treasure Hunter: Identify and pursue new marketing opportunities within each partner segment.
- Brand Advocate: Ensure all partner-owned channels are kept up-to-date with fresh and engaging content
- Budget Wiz: Manage and negotiate marketing spend within each group to maximize return on investment.
Who you are:
- Deep understanding of partner, content, and event marketing principles and practices.
- Excellent communication and relationship-building skills.
- Ability to develop and manage complex projects.
- Strong communication and presentation skills, both written and verbal.
What you’ve done:
- Bachelor’s degree in Marketing or a related field.
- 5+ years of experience in B2B marketing, with a focus on partner marketing or account marketing.
- Experience working in a matrixed organization and collaborating with cross-functional teams.
What’s in it for you:
- A comprehensive benefits package that includes health, dental, and flexible spending accounts
- 401(k) retirement plan with a generous company contribution to help you save for the future
- Company Paid Life and disability insurance
- Access to voluntary insurance options
- A generous paid time off program that increases every year
- Tuition reimbursement
- Opportunity for growth - We believe in promoting from within and do so through our internal job posting program!
About Us
Wedgewood is the nation’s largest and most trusted provider of compounded veterinary medications. Its recent merger with Blue Rabbit enables the company to provide veterinarians with next-generation software to streamline patient care and marks a significant evolution in services. Together Blue Rabbit and Wedgewood serve more than 70,000 veterinary professionals and one million animals annually.
Wedgewood is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you require an accommodation due to a special need or disability, please let your recruiter know what accommodations you will need.